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Today, the key to success with data is no longer about who can afford to acquire, store and process data effectively. That’s the cheap and easy part. The challenge now is to develop ways to better use data than your competition so you can make sense of all the data you have. Learn how algorithmic processing, at modest and extreme scale, is completely changing how we build information systems. Hear how Microsoft is dealing with this shift and using these emerging concepts in their online services. Also see examples of how some of this technology is beginning to surface in Microsoft’s product stream.